“We’re making custom shoes for people who can’t find shoes that fit. The interesting thing, though, is that we’re using your phone along with 3D printing technology to deliver your custom fit. So, you can download our Feetz app, take three photos of your foot against a white sheet of paper, and those three photos allow us to quickly generate a 3D model of your foot. You press a few more buttons to give us your height and weight, which gives us your biomechanics, and then you select a color and a type of shoe I want. Press buy, and we 3D print the shoes and can ship them to you within seven days.”
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